Ads and SEO work in different ways
- SEO
- Ads
Ads bring visits while they're running. SEO takes longer to show up, but it keeps working without you paying per click. One doesn't replace the other.
Service 06
SEO is the work that helps Google understand your business and show it to people searching for what you do. No paying per click and no miracle promises.
Sound familiar?
Google tends to show first the businesses it understands best. SEO makes it clear to Google who you are, what you do and where you work.
What's included
How your business shows up today, what people search for to find what you do and what is holding your website back.
Titles, descriptions, speed, the mobile version and the technical details Google reads and visitors never see.
Pages and FAQs written with the words your customers use when they search.
Your Google Business Profile, formerly Google My Business, with category, services, hours, photos and contact details reviewed.
Google's own free tool, set up to show which searches your website appears in.
Which searches you appeared in, how many people clicked and what we'll adjust next, with no jargon.
In practice
The charts below are illustrations to explain how it works. Your business's real numbers appear in each monthly report.
Ads bring visits while they're running. SEO takes longer to show up, but it keeps working without you paying per click. One doesn't replace the other.
Google itself explains these three criteria. Distance doesn't change. Relevance and prominence depend on clear, complete and consistent information.
Illustrative example. Every business has its own searches. In the diagnosis, we map the ones that matter to you.
How it works
How you show up today and what your customers search for.
The pages, copy and fixes that come first.
Technical fixes and new copy, with your approval.
Your business details complete and consistent everywhere.
Every month, what showed up on Google and the next step.
FAQ
Still have a question? Ask us on WhatsApp.
It's organizing your website and your Google profile so Google understands what you do and shows your business to people who search. It's different from ads: you don't pay per click.
No. Only Google decides the order of the results, and nobody can guarantee a position. What we do is make your business clear, complete and fast, and show you every month how it's showing up.
SEO is medium-term work. The first signs usually appear in Search Console within a few weeks. A solid presence usually takes a few months of consistency.
For complete SEO, yes. If you don't have one yet, we build it with Google in mind from day one. If you do, we'll check in our conversation what its platform allows us to adjust.
Very little: give us access to your website, your Google Business Profile and Search Console once, and approve the copy. We handle the rest.
Tools like ChatGPT and Gemini also read websites. Clear, organized information helps them understand your business, but nobody controls what they answer.
Let's talk
Tell us what you do and where you work. In our conversation, we'll show you the path that makes sense for your business to show up on Google.
A dedicated team in Rio Claro, more than five years serving local businesses and a reply the same business day.
360 Marketing
The same people handle every front, so what you start here works with the rest of your marketing.
Planning, posts, Reels and stories, published consistently and approved before going live.
Explore the service Service 02Scripting, 4K filming and editing of Reels, brand films and ads.
Explore the service Service 03Instagram, Facebook, Google and TikTok ads with a clear goal and a monthly report.
Explore the service Service 04Fast websites, built for mobile and for leading visitors into a conversation.
Explore the service Service 05Logo, colors, typography and guidelines so your brand is recognized at a glance.
Explore the service Service 07Repetitive daily tasks done on their own, from WhatsApp to the spreadsheet.
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